Understøtter følgende forretningsmodeller:
Øget
sporbarhed
Ja
Styrket
autenticitet
Ja
Styrket
cirkularitet
Nej
Øget
forbrugerengagement
Ja
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Luxury groups and brands together for a greater good
In April 2021, international leaders of the luxury industry jointly created the Aura Blockchain Consortium which promotes the use of a single global blockchain solution open to all luxury brands worldwide to provide consumers with additional transparency and traceability.